Exclusive Resorts Increases Conversion Rates By 130%
Exclusive Resorts was founded in 2002 with one mission: to create far more rewarding vacations for Club members. Since then they have set the standard for the destination club category and have grown to be the world's largest and best luxury destination club.
Because Exclusive Resorts has such a niche market, their target audience is extremely limited in size. Additionally, in recent years they have found themselves facing list fatigue as the markets become saturated. In an effort to better utilize the lists available to them, the marketing department turned to the Naheas Application to help them build and deliver a more segmented and personalized marketing campaign.
Download the Exclusive Resorts case study to learn how the Naehas on-demand application helped:
- Increase conversion rates 130%
- Significantly increase their opportunity pipeline
- Individually manage and track the web activity of each recipient
- Employ unique offers and targeted messages for each segment
Detailed strategy and results can be found in the full case study, which is available to download for FREE.
